How Fixed-Price Chauffeur Pricing Actually Works

Ask most people what annoyed them about their last minicab or app-based ride and the answer is usually the same: the price on screen when they booked wasn't the price they paid, or it was, but it was three times what it would have been an hour earlier. Fixed pricing exists specifically to remove that uncertainty.

When you book with us, we calculate the fare based on distance, expected journey time, time of day, and vehicle type, and give you a fixed number before the car is confirmed. That number is what you pay — not an estimate, not a floor, not a figure that can move once traffic or demand shifts.

What Goes Into the Price

Distance and route are the biggest factors, followed by the vehicle class you choose — a Mercedes E-Class saloon costs less than an S-Class or a V-Class MPV — and whether the journey falls in a period we'd expect heavier traffic, which is baked into the time estimate rather than charged as a premium afterwards. Waiting time at the pickup, tolls, and congestion charge where applicable are all accounted for upfront if we know about them at booking.

Why This Is Different From Surge Pricing

Apps that use dynamic pricing recalculate your fare based on real-time demand — book during a tube strike or a Friday night rush and the price can jump sharply between opening the app and confirming the ride. There's none of that here. If you book a transfer three weeks ahead of a busy Friday evening, the price agreed that day is the price you pay, regardless of what's happening in London's roads or in demand for cars that evening.

Typical Fixed Prices

A short cross-town transfer typically runs £35-£55, a standard airport transfer £45-£90 depending on the airport, and hourly or day-rate bookings are quoted as a flat rate agreed before the car sets off. Call 020 8129 4999 for a fixed quote on your specific journey — you'll have a number before you commit to anything.